The Saudi Ministry of Health has launched “Live Well” sessions as part of its public health awareness platform, bringing together healthcare professionals, practitioners, content creators, influencers and health-sector leaders to strengthen collaboration and improve the impact of health awareness initiatives.
The sessions focus on exchanging ideas and identifying new directions in health awareness, while exploring ways to develop digital content and deliver more impactful health messages that can help translate reliable medical knowledge into healthy everyday practices.
A Platform for Collaboration and Awareness
The Ministry of Health said the “Live Well” sessions aim to unify efforts in health awareness and strengthen the platform’s role in delivering reliable information, while building more effective partnerships with healthcare professionals and content creators.
Discussions addressed emerging health-awareness trends and the platform’s role in providing credible content. Participants also explored ways to strengthen their digital presence and coordinate efforts to deliver meaningful health messages to different segments of society.
“Live Well” also serves as a sustainable platform for knowledge exchange and content creation, helping expand the reach and credibility of health messages while connecting health knowledge with everyday behaviors and practices.
Beyond Information Sharing
The initiative aims to spread health awareness and provide reliable scientific content that improves health literacy across society. It also seeks to correct health misconceptions and provide practical alternatives that encourage healthier lifestyles.
Other objectives include supporting communities that promote public health, empowering individuals to turn health from an abstract concept into a tangible part of everyday life, and developing renewed media content that responds to society’s needs and keeps pace with developments in the health sector.
Supporting Health Transformation Goals
The launch of the “Live Well” sessions forms part of the Ministry of Health’s broader efforts to support the objectives of the Health Sector Transformation Program under Saudi Vision 2030 by improving health awareness and empowering society to adopt healthier and more sustainable lifestyles.
Since its launch on January 1, 2020, “Live Well” has developed into a participatory communication platform dedicated to raising health awareness and empowering communities to embrace healthier lifestyles.
