As part of its ongoing efforts to foster a creative economy and empower young talent, the Kingdom has launched a series of initiatives aimed at supporting freelance chefs and culinary entrepreneurs by providing a flexible and enabling environment for skill development and business growth.
One of the key initiatives involves allocating pop-up kitchen spaces and cloud kitchens in select markets and commercial centers across major Saudi cities.
These spaces allow freelance chefs to showcase and sell their culinary creations directly to the public—without the burden of heavy startup costs.
The program also includes training workshops and specialized courses in food business management and digital marketing.
Participants have praised the initiative for reducing operational costs and offering a real-market testing ground for their products, helping them build a loyal customer base organically.
These efforts fall in line with the Kingdom’s Vision 2030 goals, which emphasize entrepreneurship, economic diversification, and innovation in emerging sectors.
Through such programs, Saudi Arabia aims to transform culinary passion into viable businesses and strengthen the food and beverage sector as a driving force within the broader creative economy.
