His Excellency Advisor Turki Al-Sheikh, Chairman of the General Entertainment Authority (GEA), said the approval of the Entertainment Activities and Supporting Activities Law marks a significant milestone in the development of the Kingdom’s entertainment sector.
He emphasized that the new law reflects the leadership’s continued support for the industry and aims to strengthen regulation, improve service quality, and enhance governance across all entertainment activities.
Supporting Vision 2030 Objectives
His Excellency Advisor Turki Al-Sheikh noted that the new legislation aligns with the goals of Vision 2030 and supports the continued growth of entertainment as a key contributor to quality of life and economic diversification.
He explained that the law establishes a stronger regulatory framework that will help create a more sustainable and competitive entertainment ecosystem while encouraging investment and innovation.
According to Alalshikh, the system represents a qualitative leap forward in the sector’s development journey and reinforces the Kingdom’s commitment to building a world-class entertainment industry.
More Than 89 Million Visitors
The entertainment sector has witnessed remarkable growth in recent years, attracting more than 89 million visitors across various events, festivals, and entertainment experiences.
This figure reflects the increasing popularity of entertainment activities and highlights the sector’s growing contribution to the Kingdom’s social and economic development.
Significant Improvement in Entertainment Quality
According to the 2025 Entertainment Sector Report, the quality of entertainment options improved by 65%, demonstrating the continuous enhancement of services and visitor experiences throughout the Kingdom.
The report also revealed that investor compliance with GEA regulations reached 92% across licensed activities, reflecting greater awareness and adherence to industry standards.
Stronger Compliance and Reduced Violations
Regulatory data showed that recorded violations declined from 6,290 in 2024 to 4,662 in 2025, representing a decrease of 25.8%.
Meanwhile, the General Entertainment Authority conducted more than 92,000 inspection visits across all regions of the Kingdom to ensure compliance and maintain high service standards.
These results highlight the effectiveness of the sector’s regulatory and supervisory efforts in building a more professional and sustainable entertainment environment.
A New Phase for the Entertainment Industry
His Excellency Advisor Turki Al-Sheikh stressed that the new law establishes a stronger foundation for the future of entertainment in the Kingdom, creating a more attractive environment for investors, operators, and international partners.
He added that the legislation will support sustainable growth, enhance governance, and further strengthen the entertainment sector’s contribution to the national economy and quality of life goals under Vision 2030.
