Riyadh Cables Signs SAR 450 Million Contract for Power Transmission Cable Supply
Saudi Arabia’s Riyadh Cables Company has secured a strategic contract valued at SAR 450 million for the supply of power transmission cables, reinforcing the company’s leading position in the electrical industries sector and contributing to the Kingdom’s energy infrastructure development. Expansion in Critical Infrastructure Projects This contract aligns with the increasing investment in Saudi Arabia’s energy infrastructure projects, where Riyadh Cables plays a pivotal role in meeting the growing demand for high-quality power transmission products. The company, listed on the Saudi Stock Exchange under symbol 4142, has specialized in manufacturing and supplying electrical and telecommunications cables since its establishment. This
Matarat Launches Prequalification Phase for Prince Naif Airport Development
Matarat announced the launch of the prequalification phase for the Prince Naif Airport development project, in an important step aimed at enhancing aviation infrastructure in Saudi Arabia and supporting the accelerated growth in the travel and tourism sector. This announcement comes within a comprehensive plan to develop and modernize the Saudi airport network according to the latest international standards. Prince Naif Airport is one of the strategic airports in the Kingdom, and the development project aims to increase its capacity and improve the level of services provided to travelers. The development plan includes expanding existing facilities and adding new facilities
Saudi Arabia Achieves Record Tourism Revenue of SAR 160 Billion in 2025
Saudi Arabia achieved a historic milestone in the tourism sector during 2025, with tourism revenues reaching SAR 160 billion, according to the latest data released by relevant authorities. This achievement comes as a result of the Kingdom continuous efforts within the framework of Vision 2030 to develop the tourism sector and make it one of the most important contributors to the national economy. These figures represent significant growth compared to previous years, reflecting the success of the national tourism strategy in attracting visitors from around the world. The ambitious initiatives and mega projects launched across various regions of the Kingdom
Microsoft Reshapes Global Media Strategy with Major Publicis Shift
Microsoft has reassigned its global media business, valued at approximately $700 million, moving it from Dentsu to Publicis Groupe in a strategic shift that reflects evolving priorities in global marketing partnerships. The decision ends a relationship spanning over a decade, during which Dentsu managed Microsoft’s global media planning and buying since 2014. The transition represents one of the most notable agency changes in recent years. This move underscores a broader industry trend, where global brands are increasingly prioritizing integrated capabilities across data, technology, and media over traditional scale. Publicis Groupe’s advanced digital ecosystem and data-driven solutions are understood to align
Maaden Unveils 2040 Strategy and 2026 Business Outlook
Ambitious Plan to Expand Saudi Arabia Mining Sector Saudi Arabian Mining Company (Maaden) has unveiled its long-term strategy through 2040, alongside its operational outlook for 2026, as part of its efforts to strengthen its position as one of the largest mining companies in the region and support the objectives of Saudi Arabia Vision 2030. The new strategy aims to diversify the company investment portfolio and expand its mining operations to include new sectors and strategic raw materials that support the Kingdom economic transformation. The plan focuses on leveraging Saudi Arabia rich natural resources and transforming them into added economic value.
Saudi Arabia Expands Saudization Program to Include 69 New Administrative Roles
Ambitious Plan to Localize 340,000 Private Sector Jobs The Ministry of Human Resources and Social Development has announced the expansion of the Saudization program to include 69 new administrative support positions, as part of the new phase of the Nitaqat program aimed at localizing more than 340,000 private sector jobs between 2026 and 2028. This development comes as part of Saudi Arabia ongoing efforts to enhance employment opportunities for Saudi nationals and reduce dependence on expatriate labor in strategic sectors. The new positions encompass a wide range of administrative specializations that require advanced skills in coordination, supervision, and operations management.
