{"id":61252,"date":"2026-10-29T10:23:05","date_gmt":"2026-10-29T07:23:05","guid":{"rendered":"https:\/\/thesauditimes.net\/en\/?p=61252"},"modified":"2026-10-29T10:23:05","modified_gmt":"2026-10-29T07:23:05","slug":"mary-barra","status":"publish","type":"post","link":"https:\/\/thesauditimes.net\/en\/mary-barra\/","title":{"rendered":"Mary Barra, General Motors Chair and CEO Who Rose From Co-op Student to the Top"},"content":{"rendered":"<p>Mary Barra is the chair and chief executive officer of <a href=\"https:\/\/thesauditimes.net\/en\/general-motors\/\">General Motors<\/a>, the Detroit carmaker behind the Chevrolet, GMC, Cadillac and Buick brands. She has been chief executive since January 2014 and has chaired the board since January 2016.<\/p>\n<p>Her whole working life has been spent at GM, which she joined as a student in 1980. In 2025 the company reported revenue of $185.0 billion and its highest full-year market share in the United States in a decade.<\/p>\n<h3>Education<\/h3>\n<p>Barra studied at the General Motors Institute, now Kettering University, in a co-operative programme that mixed classes with work at the company. She graduated with a bachelor&#8217;s degree in electrical engineering in 1985.<\/p>\n<p>She went on to earn an MBA from Stanford Graduate School of Business in 1990.<\/p>\n<h3>Career<\/h3>\n<p>Barra began her career at GM in 1980 as a co-op student at the Pontiac Motor Division, while she was studying at the General Motors Institute.<\/p>\n<p>After graduating she moved through a series of engineering and staff posts. One of her senior operating jobs was plant manager of the Detroit Hamtramck Assembly plant.<\/p>\n<p>In 2008 she became vice president of global manufacturing engineering. A year later, in 2009, she switched to the people side of the business as vice president of global human resources, a post she held until 2011.<\/p>\n<p>In February 2011 she was named senior vice president of global product development. In that role she and her teams were responsible for the design, engineering and quality of GM vehicle launches around the world.<\/p>\n<p>Her remit widened in August 2013, when she became executive vice president of global product development, purchasing and supply chain. She held that post until she took over as chief executive in January 2014.<\/p>\n<p>The board elected her its chair in January 2016, combining the two top roles. She also chairs the board&#8217;s executive committee.<\/p>\n<p>As chief executive she has set out a long-term vision of a world with zero crashes, zero emissions and zero congestion. GM links that goal to its work on connected services, electric drive and driver assistance, while its full-size trucks and sport utility vehicles remain the main source of its sales and profit, according to its annual report.<\/p>\n<h3>Current Roles<\/h3>\n<ul>\n<li>Chair of the board, General Motors Company (since January 2016)<\/li>\n<li>Chief executive officer, General Motors Company (since January 2014)<\/li>\n<li>Chair of the executive committee of the GM board<\/li>\n<li>Member of the board of directors, The Walt Disney Company<\/li>\n<\/ul>\n<h3>Key Achievements<\/h3>\n<h4>Gaining Ground in the United States<\/h4>\n<p>GM&#8217;s annual report for 2025 shows its share of total vehicle sales in the United States rising to 17.2 percent, from 16.5 percent in 2024 and 16.2 percent in 2023. The company says this was its highest full-year share in a decade and its fourth year in a row of share gains.<\/p>\n<ul>\n<li>United States sales: about 2.85 million vehicles in 2025<\/li>\n<li>Share of the U.S. truck segment: 33.0 percent in 2025<\/li>\n<li>Worldwide sales, including joint ventures: about 6.18 million vehicles in 2025<\/li>\n<\/ul>\n<h4>Software and Services<\/h4>\n<p>Under Barra, GM has built a business around services sold with its vehicles. OnStar, its connected-vehicle service, reached a record 12 million subscribers worldwide in 2025.<\/p>\n<p>Super Cruise, its hands-free driver assistance system, grew by nearly 80 percent in a year to more than 620,000 subscribers. The system works on more than 600,000 miles of compatible roads in the United States and Canada. Together these lines held more than $5.4 billion of deferred revenue at the end of 2025.<\/p>\n<h4>Building an Electric Vehicle Range<\/h4>\n<p>GM has put Chevrolet, GMC and Cadillac electric models on the road, including the Chevrolet Equinox EV, the Cadillac LYRIQ and ESCALADE IQ, and the GMC Sierra EV. Its battery cells come from Ultium Cells, a joint venture with LG Energy Solution with plants in Warren, Ohio and Spring Hill, Tennessee.<\/p>\n<p>In 2025 the company cut back its planned electric vehicle capacity to match slower demand and recorded special charges of more than $7.2 billion in the fourth quarter. It says it still expects demand for electric vehicles to grow over the long term.<\/p>\n<h4>Refocusing Autonomous Driving<\/h4>\n<p>In December 2024 GM said it would stop funding the robotaxi work of its Cruise unit. In February 2025 it bought out the remaining minority holders in Cruise, began winding down the robotaxi operations and merged the teams into its North American business to work on self-driving technology for personal vehicles.<\/p>\n<h4>Investing in U.S. Plants<\/h4>\n<p>GM announced in 2025 a plan to spend about $4.0 billion over two years to move more production to plants in Tennessee, Kansas and Michigan. It also set aside nearly $1.0 billion for a new generation of V8 engines to be built in New York.<\/p>\n<figure class=\"wp-block-image size-large\"><img fetchpriority=\"high\" decoding=\"async\" width=\"1600\" height=\"1237\" data-attachment-id=\"61442\" data-permalink=\"https:\/\/thesauditimes.net\/en\/mary-barra\/mary-barra-general-motors-chair-and-ceo-who-rose-from-co-op-student-to-the-top-4\/\" data-orig-file=\"https:\/\/thesauditimes.net\/en\/wp-content\/uploads\/2026\/10\/mary-barra-photo-full.jpg\" data-orig-size=\"1600,1237\" data-comments-opened=\"0\" data-image-title=\"Mary Barra, General Motors Chair and CEO Who Rose From Co-op Student to the Top\" data-image-description=\"\" data-image-caption=\"&lt;p&gt;The GM Wintergarden at the Renaissance Center on the Detroit River, 2025. Photo: Chris Woodrich, CC BY-SA 4.0, via Wikimedia Commons&lt;\/p&gt;\n\" data-large-file=\"https:\/\/thesauditimes.net\/en\/wp-content\/uploads\/2026\/10\/mary-barra-photo-full-1024x792.jpg\" src=\"https:\/\/thesauditimes.net\/en\/wp-content\/uploads\/2026\/10\/mary-barra-photo-full.jpg\" alt=\"Mary Barra, General Motors Chair and CEO Who Rose From Co-op Student to the Top\" class=\"wp-image-61442\" srcset=\"https:\/\/thesauditimes.net\/en\/wp-content\/uploads\/2026\/10\/mary-barra-photo-full.jpg 1600w, https:\/\/thesauditimes.net\/en\/wp-content\/uploads\/2026\/10\/mary-barra-photo-full-300x232.jpg 300w, https:\/\/thesauditimes.net\/en\/wp-content\/uploads\/2026\/10\/mary-barra-photo-full-1024x792.jpg 1024w, https:\/\/thesauditimes.net\/en\/wp-content\/uploads\/2026\/10\/mary-barra-photo-full-768x594.jpg 768w, https:\/\/thesauditimes.net\/en\/wp-content\/uploads\/2026\/10\/mary-barra-photo-full-1536x1188.jpg 1536w, https:\/\/thesauditimes.net\/en\/wp-content\/uploads\/2026\/10\/mary-barra-photo-full-60x46.jpg 60w, https:\/\/thesauditimes.net\/en\/wp-content\/uploads\/2026\/10\/mary-barra-photo-full-600x464.jpg 600w\" sizes=\"(max-width: 1600px) 100vw, 1600px\" \/><figcaption>The GM Wintergarden at the Renaissance Center on the Detroit River, 2025. Photo: Chris Woodrich, CC BY-SA 4.0, via Wikimedia Commons<\/figcaption><\/figure>\n<h3>The Company in Numbers<\/h3>\n<ul>\n<li>Revenue: $185.0 billion in 2025, down 1.3 percent from $187.4 billion in 2024<\/li>\n<li>EBIT-adjusted: $12.7 billion in 2025<\/li>\n<li>Net income attributable to stockholders: $2.7 billion in 2025<\/li>\n<li>Employees: about 155,000 worldwide at December 31, 2025<\/li>\n<li>U.S. plants and parts facilities: 50 in 19 states, including 11 vehicle assembly plants (2025)<\/li>\n<li>Shares outstanding: 904 million at December 31, 2025, down from 1.2 billion at the end of 2023<\/li>\n<\/ul>\n<p>In January 2026 the board raised the quarterly dividend by 20 percent to $0.18 a share and approved a new $6.0 billion share buyback programme. For 2026 the company guided to EBIT-adjusted earnings of $13.0 billion to $15.0 billion.<\/p>\n<p>GM vehicles are also sold in the Kingdom, where the Ministry of Commerce announced a <a href=\"https:\/\/thesauditimes.net\/en\/ministry-of-commerce-recalls-27360-chevrolet-vehicles-over-dangerous-airbag-defect\/\">recall of 27,360 Chevrolet vehicles<\/a> over a defect in the driver airbag inflator of some older models.<\/p>\n<h3>In Their Own Words<\/h3>\n<p>In GM&#8217;s results statement of January 27, 2026, Barra said: &#8220;For several years now, GM&#8217;s strong brands and winning vehicles, as well as our technology-driven services and operating discipline, have delivered consistently strong cash generation.&#8221;<\/p>\n<p>Asked in the company&#8217;s 2026 proxy statement how GM reached its highest market share in a decade, she answered: &#8220;It starts with having great products that customers love and I believe our current vehicle portfolio is the best that it&#8217;s ever been.&#8221;<\/p>\n<p><strong>Read also: <a href=\"https:\/\/thesauditimes.net\/en\/kingdom-imports-1-9-million-vehicles-in-two-years-as-chinese-cars-lead-the-market\/\">Kingdom Imports 1.9 Million Vehicles in Two Years as Chinese Cars Lead the Market<\/a><\/strong><\/p>\n<div class=\"refs\">\n<h3>References<\/h3>\n<p><b>Internal<\/b><\/p>\n<ul>\n<li><a href=\"https:\/\/thesauditimes.net\/en\/general-motors\/\">General Motors: the Detroit carmaker behind Chevrolet, GMC and Cadillac<\/a><\/li>\n<li><a href=\"https:\/\/thesauditimes.net\/en\/ministry-of-commerce-recalls-27360-chevrolet-vehicles-over-dangerous-airbag-defect\/\">Ministry of Commerce Recalls 27,360 Chevrolet Vehicles Over Dangerous Airbag Defect<\/a><\/li>\n<li><a href=\"https:\/\/thesauditimes.net\/en\/kingdom-imports-1-9-million-vehicles-in-two-years-as-chinese-cars-lead-the-market\/\">Kingdom Imports 1.9 Million Vehicles in Two Years as Chinese Cars Lead the Market<\/a><\/li>\n<\/ul>\n<p><b>External<\/b><\/p>\n<ul>\n<li><a href=\"https:\/\/www.sec.gov\/Archives\/edgar\/data\/1467858\/000146785826000022\/gm-20260420.htm\" target=\"_blank\" rel=\"noopener\">General Motors: 2026 Proxy Statement, director biography of Mary T. Barra<\/a> \u2014 2026<\/li>\n<li><a href=\"https:\/\/www.sec.gov\/Archives\/edgar\/data\/1467858\/000146785826000013\/gm-20251231.htm\" target=\"_blank\" rel=\"noopener\">General Motors: Annual Report on Form 10-K for 2025<\/a> \u2014 2026<\/li>\n<li><a href=\"https:\/\/www.sec.gov\/Archives\/edgar\/data\/1467858\/000146785826000011\/gmq42025pressreleaseandfin.htm\" target=\"_blank\" rel=\"noopener\">General Motors: GM releases 2025 financial results and 2026 guidance<\/a> \u2014 2026<\/li>\n<li><a href=\"https:\/\/www.gsb.stanford.edu\/advisorycouncil\/barra\" target=\"_blank\" rel=\"noopener\">Stanford Graduate School of Business: Mary T. Barra, MBA &#8217;90<\/a> \u2014 2025<\/li>\n<\/ul>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>Mary Barra joined General Motors as a co-op student in 1980 and has been its chief executive since January 2014 and chair since January 2016.<\/p>\n","protected":false},"author":1,"featured_media":61441,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_feature_clip_id":0,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":true,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2},"jetpack_post_was_ever_published":false},"categories":[13200],"tags":[],"class_list":["post-61252","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-people"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.7 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Mary Barra: General Motors Chair and CEO, Career and Record<\/title>\n<meta name=\"description\" content=\"Mary Barra has led General Motors as CEO since 2014 and chair since 2016, after joining as a co-op student in 1980. 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